management as an optional for state and combined civil servi

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management as an optional for state and combined civil servi

Postby debalik » June 16th, 2012, 10:41 am

Dear Sir,
I did my Bachelors in business studies in my graduation and have recently completed my MBA and have joined a FMCG company as a brand management. i live in kolkata and IPS/WBPS(West bengal police service) has always been my dream. i wish to appear for the state civil service as well as for the CSAT 2013. my preparations are at full scale , however i am facing certain difficulties. i have chosen management as my optional for mains as i am a student of management. however, i cannot find any information or suggested books for management. i am hereby attaching both the syllabuses and i would be grateful, if you could be kind enough to go through them and help me by suggesting the books required to crack it.

FOR STATE CIVIL SERVICE:-
MANAGEMENT :
Paper – I : UNIT I EVOLUTION AND GROWTH OF MANAGEMENT THOUGHT
Concepts, Theory and Practice, The Evolution of Management Thought -- Scientific
Management School, The Operational or Management Process approach, Behavioural School,
Contemporary School, Recent Contributions, Patterns of Management Analysis, Managerial Roles
approach
UNIT II PLANNING AND ORGANISING
Planning –Nature, Importance, Types, Process, Concept of MBO, Objectives, Policies, Procedures,
Strategies
Decision-Making-Approaches, Decision-Making under Certainty, Risk and Uncertainty, Group
Decision Making Guidelines
The Nature of Organising -Types of Organisations, Organisational Levels, Process of
Organising, Line/Staff Authority, Decentralisation of Authority and Delegation of Authority
UNIT III DIRECTING, COORDINATING AND CONTROLLING
Direction -- Supervision - Span of Management – Factors determining Span
Motivation -- Elements - Importance – Methods - Morale
Leadership--Theories, Approaches-Power and Authority
Coordination - Definition - Characteristics- Objectives - Principles – Techniques
Controlling --Control Process, Requirements for effective Control, Critical Control Standards
and Techniques, Maintenance vs. Crisis Management, Overall Control Process
UNIT IV ORGANISATIONAL BEHAVIOUR
Foundations of Individual Behaviour-- Personality, Perception, Learning, Attitudes & values
Foundations of Group Behaviour--Group Process, Group Tasks, Types, Group Development
Conflict Management – Management of Change
UNIT V RECENT DEVELOPMENTS
Global Management, Managerial Functions in International Business, Business Process Reengineering,
TQM-Six Sigma, Information Technology in Management, Enterprise Resource Planning (ERP); Supply
Chain Management, Management of Innovation
Paper – II : MARKETING MANAGEMENT
Marketing Concept; Marketing Environment; Marketing Mix--4Ps vs 4Cs; Consumer Behaviour--Buying
Process, Segmentation, Targeting, Positioning; Product—Types, Product Life Cycle; Pricing—Methods;
Distribution—Channels; Promotion—Integrated Marketing Communications; Retailing—Recent Trends;
Service Marketing—Features 7Ps; International Marketing—Cultural Dimension; Modes of Entry; emarketing
FINANCIAL MANAGEMENT
Objectives; Functions; Sources of Finance; Working Capital Management; Cost of Capital; Operating and
Financial Leverage; Dividend Policies; Capital Budgeting; Financial Control
Page 23 of 32
HUMAN RESOURCE MANAGEMENT
Importance; difference between Personnel Management and HRM; Role of a HR Manager
Human Resources Planning-Objectives-Importance-Process- Manpower Estimation-Job analysis-Job
Description-Job Specification
Recruitment-Sources of Recruitment-Selection Process-Placement and Induction
Retention of Employees; Training and Development- Objectives and Needs-Training Process-Methods of
Training-Tools and Aids-Evaluation of Training Programmes
Performance Management System-Definition, Concepts, Different methods of Performance Appraisal
Grievance Redressal—Concepts. Mechanisms
Productivity Management—Concepts, Employee Involvement, Quality Circles, Kaizen
Industrial Relations--Collective Bargaining-Settlement of Disputes
STRATEGIC MANAGEMENT
Concept, SWOT Analysis, PEST Analysis, Porter’s 5 Forces Framework, BCG Matrix, GE Model; Values and
Ethics; Corporate Governance; e-governance
QUANTITATIVE TECHNIQUES
Assignment; Transportation; Linear Programming (Graphical and Simplex methods); Network Analysis—
PERT and CPM

FOR UPSC/ CSAT:-
MANAGEMENT
The candidate should make a study of the
concept and development of management
as science and art drawing upon the contributions
of leading thinkers of management
and apply the concepts to the real life
of government and business decision making
keeping in view the changes in the strategic
and operative environment.
PAPER – I
1. Managerial Function and Process:
Concept and Foundations of Management,
Evolution of Management Thoughts;
Managerial Functions – Planning, Organizing,
Controlling; Decision making; Role
of Manager, Managerial skills; Entrepreneurship;
Management of innovation;
Managing in a global environment, Flexible
Systems Management; Social responsibility
and managerial ethics; Process and
customer orientation; Managerial processes
on direct and indirect value chain.
2. Organisational Behaviour and Design:
Conceptual model of organization
behaviour; The individual processes – personality,
values and attitude, perception,
motivation, learning and reinforcement,
work stress and stress management; The
dynamics of organization behaviour –
power and politics, conflict and negotiation,
leadership process and styles, communication;
The Organizational Processes
- decision making, job design; Classical,
Neoclassical and Contingency approaches
to organizational design; Organizational
theory and design - organizational
culture, managing cultural diversity,
learning organization; organizational
change and development; Knowledge
Based Enterprise – systems and processes;
Networked and virtual organizations.
3. Human Resource Management:
HR challenges; HRM functions; The future
challenges of HRM; Strategic Management
of human resources; Human resource planning;
Job analysis; Job evaluation; Recruitment
and selection; Training and development;
Promotion and transfer; Performance
management; Compensation management
and benefits; Employee morale and productivity;
Management of organizational
climate and Industrial relations; Human
resources accounting and audit; Human
resource information system; International
human resource management.
4. Accounting for Managers:
Financial accounting – concept, importance
and scope, generally accepted accounting
principles, preparation of financial
statements with special reference to
analysis of a balance sheet and measurement
of business income, inventory valuation
and depreciation, financial statement
analysis, fund flow analysis, the statement
of cash flows; Management accounting –
concept, need, importance and scope;
Cost accounting – records and processes,
cost ledger and control accounts, reconciliation
and integration between financial
and cost accounts; Overhead cost and control,
Job and process costing, Budget and
budgetary control, Performance budgeting,
Zero-base budgeting, relevant costing and
costing for decision-making, standard costing
and variance analysis, marginal costing
and absorption costing.
5. Financial Management:
Goals of finance function; Concepts of
value and return; Valuation of bonds and
shares; Management of working capital:
Estimation and financing; Management of
cash, receivables, inventory and current
liabilities; Cost of capital; Capital budgeting;
Financial and operating leverage;
Design of capital structure: theories and
practices; Shareholder value creation: dividend
policy, corporate financial policy and
strategy, management of corporate distress
and restructuring strategy; Capital
and money markets: institutions and instruments;
Leasing, hire purchase and venture
capital; Regulation of capital market;
Risk and return: portfolio theory; CAPM;
APT; Financial derivatives: option, futures,
swap; Recent reforms in financial sector.
6. Marketing Management:
Concept, evolution and scope; Marketing
strategy formulation and components of
marketing plan; Segmenting and targeting
the market; Positioning and differentiating
the market offering; Analyzing competition;
Analyzing consumer markets; Industrial
buyer behaviour; Market research; Product
strategy; Pricing strategies; Designing
and managing Marketing channels; Integrated
marketing communications; Building
customer satisfaction, Value and retention;
Services and non-profit marketing;
Ethics in marketing; Consumer protection;
Internet marketing; Retail management;
Customer relationship management; Concept
of holistic marketing.
PAPER – II
1. Quantitative Techniques in Decision
Making:
Descriptive statistics – tabular, graphical
and numerical methods, introduction to
probability, discrete and continuous probability
distributions, inferential statisticssampling
distributions, central limit theorem,
hypothesis testing for differences between
means and proportions, inference
about population variances, Chi-square
and ANOVA, simple correlation and regression,
time series and forecasting, decision
theory, index numbers; Linear programming
– problem formulation, simplex
method and graphical solution, sensitivity
analysis.
2. Production and Operations Management:
Fundamentals of operations management;
Organizing for production; Aggregate production
planning, capacity planning, plant
design: process planning, plant size and
scale of operations, Management of facilities;
Line balancing; Equipment replacement
and maintenance; Production control;
Supply chain management - vendor
evaluation and audit; Quality management;
Statistical process control, Six Sigma; Flexibility
and agility in manufacturing systems;
World class manufacturing; Project management
concepts, R&D management,
Management of service operations; Role
and importance of materials management,
value analysis, make or buy decision; Inventory
control, MRP; Waste management.
3. Management Information System:
Conceptual foundations of information systems;
Information theory; Information resource
management; Types of information
systems; Systems development - Overview
of systems and design; System development
management life-cycle, Designing for
online and distributed environments; Implementation
and control of project; Trends in
information technology; Managing data
resources - Organising data; DSS and
RDBMS; Enterprise Resource Planning
(ERP), Expert systems, e-Business architecture,
e-Governance; Information systems
planning, Flexibility in information
systems; User involvement; Evaluation of
information systems.
4. Government Business Interface:
State participation in business, Interaction
between Government, Business and different
Chambers of Commerce and Industry
in India; Government’s policy with regard
to Small Scale Industries; Government
clearances for establishing a new enterprise;
Public Distribution System; Government
control over price and distribution;
Consumer Protection Act (CPA) and The
Role of voluntary organizations in protecting
consumers’ rights; New Industrial Policy
of the Government: liberalization, deregulation
and privatisation; Indian planning
system; Government policy concerning development
of Backward areas/regions; The
Responsibilities of the business as well as
the Government to protect the environment;
Corporate Governance; Cyber Laws.
5. Strategic Management:
Business policy as a field of study; Nature
and scope of strategic management, Strategic
intent, vision, objectives and policies;
Process of strategic planning and implementation;
Environmental analysis and internal
analysis; SWOT analysis; Tools and
techniques for strategic analysis - Impact
matrix: The experience curve, BCG matrix,
GEC mode, Industry analysis, Concept of
value chain; Strategic profile of a firm;
Framework for analysing competition;
Competitive advantage of a firm; Generic
competitive strategies; Growth strategies
– expansion, integration and diversification;
Concept of core competence, Strategic
flexibility; Reinventing strategy; Strategy
and structure; Chief Executive and
Board; Turnaround management; Management
of strategic change; Strategic alliances,
Mergers and Acquisitions; Strategy
and corporate evolution in the Indian
context.
6. International Business:
International Business Environment:
Changing composition of trade in goods
and services; India’s Foreign Trade: Policy
and trends; Financing of International trade;
Regional Economic Cooperation; FTAs;
Internationalisation of service firms; International
production; Operation Management
in International companies; International
Taxation; Global competitiveness
and technological developments; Global
e-Business; Designing global organisational
structure and control; Multicultural
management; Global business strategy;
Global marketing strategies; Export Management;
Export- Import procedures; Joint
Ventures; Foreign Investment: Foreign direct
investment and foreign portfolio investment;
Cross-border Mergers and Acquisitions;
Foreign Exchange Risk Exposure
Management; World Financial Markets and
International Banking; External Debt Management;
Country Risk Analysis.
debalik
 
Posts: 9
Joined: January 27th, 2012, 5:24 pm

Re: management as an optional for state and combined civil servi

Postby debalik » June 27th, 2012, 6:39 pm

Dear Sir,
I have been waiting for a reply since a long time. I wold be glad if you could please enlighten me
Regards,
Debalik
debalik
 
Posts: 9
Joined: January 27th, 2012, 5:24 pm

Re: management as an optional for state and combined civil servi

Postby sylendrababu » July 8th, 2012, 1:44 pm

dear dipali,

There are N number of books in each subject in any good college or
university. If you visit one you should get it.

last year a good numberof students passed IAS with
management as one of the subjects.
Thogh I myself completed MBA a couple of years ago,
I am not able to suggest any book.

But you can be rest assured of text books like
Peter Truckers. MANAGEMENT.
Phillip Kottler- Marketing Management
Robin Judge- Organisational Behaviour.

SEEK, YOU WILL GET; KNOCK IT WILL OPEN.
Regards,
Dr. C. Sylendra Babu I.P.S.
sylendrababu
Additional Director General of Police, Tamil Nadu.
Additional Director General of Police, Tamil Nadu.
 
Posts: 1209
Joined: April 17th, 2009, 6:54 pm

Re: management as an optional for state and combined civil servi

Postby debalik » July 10th, 2012, 9:50 am

Kuddos to you sir...wished i could have met you once and touched your feet...please bless me sir
debalik
 
Posts: 9
Joined: January 27th, 2012, 5:24 pm

Re: management as an optional for state and combined civil servi

Postby sylendrababu » September 11th, 2012, 8:22 pm

Dear Dibali,

You dont have to touch the feet of anyone, everyone is superor
in some way or the other.
You are uniquely different, bring out that special skill, then
your signature will becoem an autograph.

GET UP.
Regards,
Dr. C. Sylendra Babu I.P.S.
sylendrababu
Additional Director General of Police, Tamil Nadu.
Additional Director General of Police, Tamil Nadu.
 
Posts: 1209
Joined: April 17th, 2009, 6:54 pm


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